Convenient and flexible use of a Master Spas swim spa has been highlighted as a key factor in the success of a formidable challenge to complete one hundred full-distance triathlons consecutively over a hundred days.
Dubbed the ‘Iron Cowboy’, James Lawrence has gained fame for pushing his physical and mental limits to the extreme and after teaming up with Master Spas he utilised a H2X Challenger 19D model from the manufacturer’s stable of WhatSwimSpa? Best Buy Award-winning swim spas for training to help push his training schedule at his USA home ahead of completing the Conquer 100 challenge.
For 100 days Lawrence swam 2.4 miles, biked 112 miles, and ran 26.2 miles in Utah where he lives with his wife, Sunny, and their five children. The swim spa training and Conquer 100 success allowed him to raise money and awareness for Operation Underground Railroad (O.U.R), which provides support to combat human trafficking and rescue children from around the world.
After completing his Conquer 100 challenge Lawrence was filmed for the Master Spas YouTube channel and praised the H2X Challenger for its capability to provide him with training capability in the convenience of his home surroundings. The YouTube video also shines a light on how the swim spa has become a valuable part of Lawrence’s home life to allow him to balance quality time with training and his family, as well as the importance of assisting with recovery from training.
“To be able to have a swim spa here at my house eases the complexity of training,” divulged Lawrence; “It’s so time consuming to do anything that needs to be done for a challenge like this. It is more than a full-time job.”
Master Spas Vice President of Sales and Marketing Kevin Richards congratulated Lawrence and praised the latest member of Team Master Spas, who has broken several Guinness world records that include completing the most IRONMAN 70.3 distance triathlons in a year, for his inspirational exploits and his Conquer 100 success.
It follows on from his ’50-50-50’ success in 2015 that saw him complete 50 full-distance triathlons in 50 states in 50 days, which is featured in the ‘Iron Cowboy. The Story of the 50.50.50’ documentary.
“We’re very inspired by James Lawrence and his relentless pursuit to redefine the impossible,” enthused Kevin; “We’re proud to have James as part of Team Master Spas and support him during his endeavour.”
As part of sales and marketing initiatives for its H2X swim spas, which include 2021 WhatSwimSpa? Best Buy Award-winning H2X Therapool 13 and Challenger 15D designs, Master Spas encourages prospective owners to be their best self and ‘Win Your Day’ with endorsements from Team Master Spas members, including triathletes Ben Hoffman and Mirinda Carfrae; as well as Olympic swimming legend Michael Phelps and his signature range of swim spas that includes the dual-chamber 2021 WhatSwimSpa? Best Buy Award-winning MP Force Deep.