SPATEX exhibitor Waxman Ceramics will have a new interactive stand for the 21st edition of the wet leisure showcase to promote new additions to its Pool & Spa Collection that include a new ‘Anti-Slip’ range.
Ahead of the fourth outing of SPATEX in the West Midlands, running from Tuesday, January 31, to Thursday, February 2, in the Ericsson Exhibition Hall of the Ricoh Arena in Coventry, Waxman Ceramics, part of the Waxman Group, has announced that it is rolling out a new stand presence.
As part of its enhanced and revamped exhibition stand presence, an interactive zone is being incorporated into the Waxman Ceramics stand area that will allow visitors to handle tiles and mosaics so that they can gain a feel of their properties and finishes.
The SPATEX regular and West Yorkshire-based company has been involved in the spa and pool industry for over 35 years is one of the UK’s largest importers and distributors of mosaic tiles. It is building on its previous appearances with the new look stand to help promote a wide selection of ranges, which represent the latest trends in the wet leisure market.
Visitors the stand will also gain a preview of new ranges for 2017 that incorporate advanced technical and anti-slip finishes. These are being targeted at specialists with residential and commercial customers.
In October Waxman Architectural Tiles, which is the specification division of Waxman Ceramics, showcased its products at the Surface & Materials show, in its second year since its launch, at the Birmingham NEC to target architects, developers and design specialists with five collections. These are the Wood Collection; Marble Collection; Concrete Collection; 75 Collection, a dedicated new compilation of 75x75cm glazed porcelain tiles; and Contract Tile Collection.
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