BISHTA

Targeting extra stream of customers

Darlly Europe has launched Sanistream PLUS to target a larger customer base by providing enhanced user-friendly capability for hot tub owners to maintain and sanitise their hot tubs. Having enjoyed huge success in the hot tub holiday market with the previous Sanistream range of inline sanitisation filters, Darlly Europe is now seeking to expand into […]

Energy-saving splash for SPATEX 2023

Visitors to the special energy-saving edition of SPATEX 2023 have the advantage of gaining face-to-face product knowledge and professional training advice to help customers combat the cost-of-living crisis. As part of an international line-up, representing 11 countries, a third of exhibitors are rolling out spas and associated products and services during SPATEX at the award-winning […]

Awash with hot tubs and energy solutions

SPATEX organisers are proclaiming that the 2023 edition of the wet leisure showcase will be awash with hot tubs and is going to have a strong focus on energy-efficiency. It has been reported that a third of exhibitors will be displaying spas and associated products during SPATEX 2023, running from January 31 to February 2, […]

Reaction to rising energy costs

BISHTA has reacted to rising energy costs affecting the heating of a hot tub with a warning that consumers should not attempt dangerous procedures to provide extra insulation in an effort to prevent heat loss. The association has highlighted that the reason people buy a hot tub is to have a product that brings wellbeing […]

Ban concerns raised with water companies

BISHTA has raised its concerns to Water UK about the potential discrepancies in hosepipe ban advice being given out across the country with hot tubs being targeted depending on where customers live.  The communication with Water UK, which is the representative voice of the water industry, follows the growing number of water companies that have […]

Promotional partnership for enhanced potential

BISHTA and SPATA have formed a new strategic partnership with UK design, brand and digital marketing agency Adtrak to provide members with enhanced promotion and growth potential. The exclusive collaboration ensures that Adtrak is now the preferred choice for digital products and marketing services to the members of both associations. A reputation for digital success […]

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